Experience Management

Did you know that 80% of customers would change providers due to an inadequate customer experience? That's what the management consultancy Bain found out. Creating positive customer experiences is becoming increasingly important for companies. The quality and features of products and services alone are no longer enough to set a company apart from the competition. With a well thought-out experience management, however, companies can create real added value.

In this session the following questions will be answered: 

• How does experience management work in practice and how do you measure the experience?
• Are there alternatives to high-priced solutions, such as Qualtrics?
• How can I compare my experience values with the values of other companies?
  How do I get the results into my legacy systems so that I can ultimately use stakeholder feedback for my processes?

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